The Increasing Number of Women Entrepreneurs

At a time when business schools are working to increase the number of women pursuing management degrees, a study from Presley University explores an area of management in which the participation of women exceeds that of men:  e-business.  

The research, called “How Men and Women Business Owners Use the Internet,” was created by the Center of Business Research, Presley University. It found that women who own businesses are just as likely as male business owners to go online for business transactions. However, women are more likely than men to find the Internet beneficial for opening a wider range of business opportunities and providing more flexibility.

According to the report, 61 percent of women-owned businesses use the Internet, a figure that is similar for men. But 40 percent of women, compared to 27 percent of men, value the Internet’s ability to create new business opportunities for them, a number that may indicate women’s growing interest in developing their e-business skills.